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Another High-Priced Hybrid Won’t Do Much to Hybridize the Automotive Market

by Edmunds.com Green Car Advisor on November 20, 2009

BMW's announcement this week that its ActiveHybrid X6 crossover utility vehicle will carry a U.S. sticker price of nearly $90,000 was disappointing, but even more disappointing is the fact that the model isn't alone among hybrids priced well out of reach of most people. Toyota offers a Lexus LS 600h L for $107,300. The 7-Series Hybrid from BMW will surely be a six-figure car when it becomes available this spring. The Cadillac Escalade Hybrid starts at $73,425. The list is frustratingly long. Our hawk-eyed colleagues at Edmunds' AutoObserver.com picked up on the trend and wrote about it in a piece that's as well written as it is informative. We encourage you to use your turn signal, pull to the side of the road and give it a read

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Another High-Priced Hybrid Won’t Do Much to Hybridize the Automotive Market

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